Introduction 1(6)
PART ONE THE BUSINESS
1 Tourism Becomes an Industry
7(36)
PART TWO CULTURAL TOURISM
France, Venice and Cambodia
2 Les Vacances
43(33)
3 Postcard from Venice
76(11)
4 Getting It Wrong
87(38)
PART THREE CONSUMER TOURISM
Cruises and Dubai
5 Cruising: Destination Nowhere
125(41)
6 Desert Fantasies
166(41)
PART FOUR NATURE TOURISM
Zambia, Costa Rica and Sri Lanka
7 Safari
207(38)
8 Becoming Green
245(33)
9 Postcard from Sri Lanka: War, Revolution, Tourism
278(13)
PART FIVE THE NEW GIANT
China
10 Golden Weeks
291(21)
11 The Chinese Market
312(33)
PART SIX THE OLD GIANT
USA
12 America the Exceptional
345(44)
Afterword 389(2)
Acknowledgments 391(4)
Notes 395(32)
Index 427