Introduction 1(6)
About This Book
1(1)
Conventions Used in This Book
2(1)
What You're Not to Read
3(1)
Foolish Assumptions
3(1)
How This Book Is Organized
4(1)
Part I Fitting Cash Flow into the Big Picture of Running a Business
4(1)
Part II Using Financial Statements to Assess Cash Health
4(1)
Part III Getting Intimate with Your Company's Cash Flow Needs
4(1)
Part IV Managing Your Business with Cash Flow in Mind
5(1)
Part V The Part of Tens
5(1)
Icons Used in This Book
5(1)
Where to Go from Here
6(1)
Part I Fitting Cash Ftout into the Big Picture of Running a Business
7(74)
Chapter 1 Getting in Sync with the Rhythm of Cash
9(14)
Not Letting the Well Run Dry
10(1)
Outlining Profit Accounting Basics
11(3)
Reviewing revenue accounting
11(1)
Examining expense accounting
12(1)
Contrasting cash- and accrual-basis accounting
13(1)
Seeing Why Profit and Cash Flow Are Different Bottom Lines
14(5)
Considering what the income statement doesn't say about cash flow
14(1)
Exploring cash flow from profit
15(4)
Identifying and Reporting Basic Types of Cash Activities
19(4)
Cash flow from investing activities
20(1)
Cash flow from financing activities
20(1)
Cash flow from operating (profit-making) activities
21(1)
Putting cash-flow activities together
21(2)
Chapter 2 Why Accrual Accounting Is Essential
23(14)
Finding Out the Four Functions of Accounting
24(7)
Keeping records (Bookkeeping)
25(1)
Giving company management the information it needs
26(2)
Complying with tax laws
28(1)
Reporting financial information
29(2)
Examining the Nature of Accrual Accounting
31(3)
Uncovering the inadequacy of cash-basis accounting
32(1)
Recognizing accrual accounting in financial reports
32(2)
Reporting Assets and Liabilities in the Balance Sheet
34(3)
Chapter 3 The Big Three Financial Statements
37(22)
Why Financial Statements Are Essential
38(4)
Who gets financial statements and why
40(1)
Who doesn't get financial statements and why
41(1)
Facing Off: The Balance Sheet
42(10)
Strolling through the balance sheet
42(2)
Putting accounts in their right places
44(1)
Dealing with the limitations of the balance sheet
45(2)
Tracing revenue and expenses in the balance sheet
47(2)
Managing capital
49(3)
Making Profit: The Income Statement
52(3)
Moving from the revenue top line to the profit bottom line
54(1)
Deciding which is more important: Revenue or expenses
54(1)
Summarizing Cash Flows: The Statement of Cash Flows
55(4)
Showing cash flow from operating (profit-seeking) activities
56(1)
Listing other sources and uses of cash
57(2)
Chapter 4 Getting a Grip on the Statement of Cash Flows
59(22)
Distinguishing Cash Flows
60(9)
Adjusting your way to cash flow from operating activities
62(4)
Cogitating on cash flow from investing activities
66(1)
Considering cash flow from financing activities
66(3)
Getting to Know the Dual Personality of the Statement of Cash Flows
69(3)
Spotting changes in financial condition
69(1)
Building the year-end balance sheet
70(2)
Comparing Cash-Flow Scenarios
72(5)
Starting with cash flow in a steady state
73(2)
Assessing cash-flow effects of growth and of decline
75(1)
Understanding negative cash flow
76(1)
Recognizing Problems with the Statement of Cash Flows
77(4)
Getting skipped by small businesses
77(1)
Providing too much or too little information
78(3)
Part II Using Financial Statements to Assess Cash
81(76)
Chapter 5 Mining the Balance Sheet for Cash
83(30)
Reading the Balance Sheet from a Cash-Flow Perspective
84(9)
How assets are listed in the balance sheet in relation to generating cash
85(4)
How liabilities are listed in the balance sheet in relation to consuming cash
89(2)
What the balance sheet doesn't disclose about cash flows
91(2)
Giving the Balance Sheet a More Thorough Examination
93(10)
Using key balance sheet performance-measurement tools
93(3)
Evaluating your assets
96(4)
Taking a closer look at your liabilities
100(3)
Scrubbing the Balance Sheet Clean for Its Users
103(7)
A case study: Scrubbing the balance sheet of ACME Distribution, Inc.
103(6)
Aiding internal business management
109(1)
Providing confidence to outsiders
109(1)
Unlocking Hidden Cash from the Balance Sheet
110(3)
Turning over current assets
110(1)
Investing in long-term assets
111(1)
Leveraging your current liability friends
111(1)
Using notes payable, loans, and leases appropriately
112(1)
Chapter 6 Digging Deeper into Cash Flow
113(18)
Tying Up Cash Flow in a Neat Bundle
113(8)
Presenting financial statements for analyzing cash flows
114(1)
Cutting the balance sheet down to size
115(4)
Reviewing sources and uses of cash
119(1)
Zeroing in on changes in financial condition from making profit
119(2)
Developing Benchmarks for Cash Flow
121(6)
Comparing cash flow with sales revenue momentum
121(3)
Using other tools for cash-flow analysis
124(3)
Massaging Cash-Flow Numbers
127(4)
Chapter 7 Understanding Liquidity versus Available Cash
131(26)
Defining Business Solvency and Liquidity (Hint: Not the Same Thing)
132(5)
Applying Business-Solvency and Liquidity Measurement Tools
137(6)
Measuring and monitoring solvency
137(3)
Keeping tabs on liquidity
140(3)
Avoiding Liquidity Traps
143(6)
Tying up cash in company assets
143(2)
Using debt inappropriately
145(2)
Assuming that business growth is always good
147(1)
Assuming that a shrinking business always represents trouble
148(1)
Discovering Untapped Sources of Liquidity
149(6)
Liquidating assets
149(2)
Leveraging assets
151(1)
Relying on available lending sources
152(1)
Approaching creditors, customers, and other partners
153(1)
Using equity and off-balance-sheet sources of capital
154(1)
Financial Leverage: The Good, the Bad, and the Downright Ugly
155(2)
The good
155(1)
The bad
156(1)
The downright ugly
156(1)
Part III Getting Intimate With your Company's Cash Flout Needs
157(82)
Chapter 8 Creating a Business Plan to Secure Cash
159(14)
Outlining the Basic Business Plan
160(3)
The executive summary
161(1)
The market assessment
161(1)
The operational overview
162(1)
The financial summary: Performance and required capital (Cash)
163(1)
Developing a Business Plan
163(6)
Outlining your plan by using BOTE, WAG, and SWAG
164(1)
Getting the process going
165(2)
Using two simple but powerful tools: SWOT and KISS
167(2)
Incorporating Third-Party Information into Your Plan
169(2)
Gathering the info
170(1)
Using only reliable info
170(1)
Riding the CART Concept: Complete, Accurate, Reliable, and Timely
171(2)
Chapter 9 Building Best-in-Class Projection Models to Manage Cash
173(20)
Rounding Up Resources to Build Financial Forecasts
173(1)
Planning with the Big Picture in Mind
174(4)
Deciding on a top-down versus bottom-up projection strategy
174(2)
Identifying your critical business economic drivers
176(2)
Building the Basic Projection Model
178(3)
Making the Most of Your Projections
181(12)
Getting familiar with some useful terms
181(2)
Treating forecasts as living, breathing management tools
183(1)
Understanding the difference between internal versus external projections
184(1)
Preparing multiple projection scenarios: The what-if analysis
185(3)
Integrating forecasts into the active management of your business
188(3)
Broadening the use of projections even further
191(2)
Chapter 10 Identifying and Securing External Sources of Capital
193(20)
Getting a Grip on the Capital Concept
194(1)
Understanding the Basics of Equity Capital
195(1)
Equity preference
195(1)
Equity and management influence
196(1)
Starting to Look for Capital
196(3)
Looking in the mirror
197(1)
Turning to family, friends, and close business associates
198(1)
Seeking Equity Sources of Capital
199(4)
Angel investors
200(1)
Venture capitalists (VCs)
201(1)
Private equity groups (PEGs)
201(1)
Other private investment groups
202(1)
Accessing Public Sources of Capital
203(1)
Putting Your Capital to Good Use
204(5)
Looking at the Reality of the Current Capital Markets
209(4)
Ten tips for raising capital
209(1)
Five realities of the current capital markets
210(3)
Chapter 11 Knowing When to Use Debt to Finance Your Business
213(26)
Understanding the Basics of Debt Capital
214(2)
Debt maturity
214(1)
Debt security
214(2)
Other debt attributes
216(1)
Determining When Debt Is Most Appropriate
216(2)
When you can offer security or collateral
217(1)
When business is stable
217(1)
When you have financial strength
218(1)
Using Loans, Leases, and Other Sources of Debt
218(6)
Borrowing from banks
218(2)
Making friends with asset-based lenders
220(1)
Leasing as a source of capital
221(2)
Tapping government programs and the SBA
223(1)
Using other sources of debt-based capital
223(1)
Getting Creative with Capital
224(2)
Generating internal cash flow
224(1)
Leveraging unsecured creditors
225(1)
Going after government aid, gifts, and grants
225(1)
Partnering up
226(1)
Leveraging Uncle Sam for Cash
226(13)
Four government-endorsed strategies to help improve cash flow
227(8)
Don't forget the SALT: State and local taxation
235(4)
Part IV Managing If our Business With Cash Flout in Mind
239(92)
Chapter 12 Covering the Basics of Cash and Cash Activity
241(26)
Managing the Unique Characteristics of Cash
242(7)
Understanding that cash ends up being one side of almost every transaction
242(2)
Tuning in to the constant cash hum
244(1)
Deciding what a normal cash balance should be
245(4)
Implementing Fundamental Cash Management Practices
249(6)
Establishing cash and bank accounts
249(3)
Controlling cash and bank accounts
252(2)
Maximizing your business's cash
254(1)
Understanding Cash in the Digital Age
255(7)
Moving and processing cash transactions electronically
256(3)
Establishing cash controls in electronic-based accounting systems
259(3)
Working with Cash as a Key Business Indicator
262(5)
Knowing the seasonal ebb and flow of cash
263(2)
Setting periodic cash level benchmarks
265(2)
Chapter 13 Preventing Cash Losses from Embezzlement and Fraud
267(14)
Setting the Stage for Protection
268(4)
Preventing loss with internal controls
268(1)
Recognizing the dual purpose of internal accounting controls
269(1)
Struggling with fraud committed by the business
270(2)
Putting Internal Controls to Work
272(6)
Going down the internal controls checklist
272(4)
Considering some important details of internal control
276(2)
Recognizing Limitations of Internal Controls
278(3)
Keeping internal controls under control
279(1)
Finding fraud that slips through the net
279(2)
Chapter 14 Managing the Selling Cycle to Improve Cash Flows
281(30)
Understanding the Entire Selling Cycle: Start to Finish
282(2)
The accounting/financial view
282(1)
The strategic view
282(1)
Why the sales cycle is the biggest consumer of cash
283(1)
Implementing Basic Controls in the Selling Process to Manage Cash
284(12)
Qualifying the customer
284(2)
Being prudent with credit review and approval
286(3)
Setting proper terms and conditions
289(2)
Supplying CART --- complete, accurate, reliable, and timely --- invoices
291(1)
Managing past-due accounts and collection efforts
292(4)
Getting Creative to Improve Sales-Related Cash Flows
296(8)
Using discounts: The double-edged sword
296(1)
Offering creative payment terms
297(2)
Using deposits, advances, and prepayments
299(1)
Accepting alternative forms of payment
300(3)
Managing seasonality in the selling cycle
303(1)
Managing the Lending Agreement in Relation to Your Sales Cycle
304(7)
Defining eligible receivables
304(1)
Understanding advance rates and dilution
305(1)
Watching for hidden time bombs in your lending agreement
306(3)
Driving a lending agreement to improve liquidity and access to cash
309(2)
Chapter 15 Managing the Disbursement Cycle to Improve Cash Flows
311(20)
Tracing the Entire Disbursement Cycle
311(2)
Taking Critical Steps in the Disbursement Cycle to Manage Cash
313(5)
Qualifying suppliers and vendors
313(1)
Establishing proper disbursement cycle controls
314(2)
Managing external creditors
316(2)
Getting Creative to Improve Cash Flows from the Disbursement Cycle
318(6)
Leaning on vendors and suppliers
318(2)
Using JIT payment strategies
320(1)
Grading your vendors and suppliers
320(2)
Floating along
322(1)
Creating cash from inventory
323(1)
Tapping vendor-provided financing
324(1)
Leveraging Your Employees for Cash
324(7)
Timing commissions and bonuses
325(1)
Connecting compensation to performance
326(1)
Utilizing noncash forms of equity compensation for employees
327(1)
Checking out other benefit strategies and ideas
328(3)
Part V The Part of rcws
331(20)
Chapter 16 Ten Keys to Managing Cash Flows in a Small Business
333(8)
Respect and Understand Financial Statements
334(1)
Plan, Do Projections, and Plan Some More
334(1)
Focus on Capital and Cash: The Lifeblood of Any Business
335(1)
Understand Your Selling Cycle
336(1)
Manage Your Disbursements Cycle
336(1)
Be Creative to Generate Cash
337(1)
Balance the Balance Sheet
338(1)
Understand External Capital Markets
338(1)
Protect Cash at All Times
339(1)
Always Think of CART
340(1)
Chapter 17 Ten Tales of Cash-Flow Woes
341(10)
Misunderstanding Trade Account Receivables
341(1)
Letting Good Inventory Go Bad
342(1)
Improperly Investing in Soft Assets
343(1)
Falling into the Taxable Income Trap
344(1)
Misapplying Available Debt-Based Capital
345(1)
Failing to Prepare for the Economic Hard Landing
346(1)
Getting Left in the Cold by Changing Market Conditions
347(1)
Making Overly Optimistic Sales Forecasts
348(1)
Robbing Peter to Pay Paul
349(1)
Growing Yourself Out of Business
350(1)
Index 351