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Business and Personal Finance October 2010

"I feel that luck is preparation meeting opportunity."
~ Oprah Winfrey, American television host and philanthropist

New and Recently Released!
The Facebook Effect: The Inside Story of the Company That Is Connecting the World - by David Kirkpatrick
Publisher: Simon & Schuster
Check Library Catalog Pub Date: 06/08/2010
ISBN-13: 9781439102114
ISBN-10: 1439102112
With more than 500 million active users (and half a billion total) and a recently released movie, it sometimes seems like Facebook is everywhere. Not bad for a program originally meant as a collaborative online directory for Harvard students. The story of how Facebook founder Mark Zuckerberg took the world by storm forms the backbone of this book, which Booklist calls "an intriguing, almost participatory read." If you want to learn about the growth of this hugely powerful networking site--the collaborations, conflicts, and controversies, its founders and investors--you'll want to start here, for author David Kirkpatrick had complete access to Zuckerberg himself.
Come to Win: Business Leaders, Artists, Doctors, and Other Visionaries on How Sports Can Help You Top Your Profession - by Venus Williams with Kelly E. Carter
Publisher: Amistad
Check Library Catalog Pub Date: 06/29/2010
ISBN-13: 9780061718250
ISBN-10: 0061718254
While regular competitors, weekend warriors, and even those who've left their sporting days behind them may find some of the advice here to be comfortingly familiar, non-athletes may be pleasantly surprised--and hopefully both groups will find the pointers completely spot on. The essays collected here are written by businessmen, politicians, artists, professional athletes, and so on--all of whom explain how their experiences with playing sports have helped them attain success in their careers...and in life. "Solid advice," says Booklist.
The Smart Cookies' guide to making more dough and getting out of debt - Jennifer Barrett
Publisher: Delta Trade Paperbacks.
Check Library Catalog Pub Date: 08/25/2009
ISBN-13: 9780385342476
ISBN-10: 0385342470
Let The Smart Cookies show you how to eliminate debt, spend smarter, save better, and achieve financial freedom—without sacrificing your social life or your sanity!

They were five dynamic young women: smart, successful—and secretly drowning in debt. Inspired by an episode of The Oprah Winfrey Show on personal finance, Andrea, Angela, Katie, Robyn, and Sandra formed a money club, together developing strategies for turning their finances around. Just one year later they had dramatically improved their financial situations—and had made major developments in their careers, relationships, and life goals to boot. Their proven recipe for success has since been featured on The Oprah Winfrey Show, MSNBC, and in the New York Daily News.

How did they do it?
These five women—with varied careers in marketing, public relations, social work, and TV production—joined forces to create a fun, simple, effective strategy for achieving financial success, forming a money club and supporting each other every step of the way. Now, in this extraordinary hands-on guide, the women, who soon dubbed themselves The Smart Cookies, share the secrets of their success.

Weaving anecdotes from their own lives with practical, how-to advice, The Smart Cookies offer strategies that cut across the financial spectrum, whether you’re deeply in debt or just want to manage your money better. Tackling the unique financial challenges facing women today, they offer easy-to-follow advice on everything from creating a spending plan to boosting your income to starting your own money club.
Focus on: Women in Business
Basic Black: The Essential Guide for Getting Ahead at Work (and in Life) - by Cathie Black
Publisher: Crown Business
Check Library Catalog Pub Date: 10/23/2007
ISBN-13: 9780307351104
ISBN-10: 0307351106
Cathie Black, now Chairman of Hearst Magazines, was one of the first women to climb the ranks in American newspaper and magazine publishing--she was also the first female publisher of a weekly magazine (New York), and she convinced Oprah to create O, The Oprah Magazine. In Basic Black, she shares her experiences and accomplishments on the road to success, and inserts valuable lessons on everything from gaining self-confidence to recognizing (and seizing) opportunity. Those interested in the publishing industry or the role of women in business will find much to like in this close-up view of a groundbreaking career.
Tough Choices: A Memoir - by Carly Fiorina
Publisher: Penguin Group USA
Check Library Catalog Pub Date: 09/25/2007
ISBN-13: 9781591841814
ISBN-10: 159184181X
Chosen to lead Hewlett-Packard in 1999, Carly Fiorina was the first female CEO of a Fortune 20 company and was named the Most Powerful Woman in Business by Fortune magazine six years running. Presiding over unprecedented layoffs in 2001 and spearheading the company's merger with Compaq in 2002, Fiorina was publicly fired in February of 2005 by HP's board, which she describes as "dysfunctional." In this candid memoir, Fiorina gives her side of the story, explaining her struggles as a high-profile businesswoman in a male-dominated arena, speaking frankly about members of the board, and sharing her views on leadership and the future of technology. For other perspectives on the goings-on at HP, try Peter Burrows' Backfire or George Anders' Perfect Enough.
Barbie and Ruth: The Story of the World's Most Famous Doll and the Woman Who Created Her - by Robin Gerber
Publisher: Collins Business
Check Library Catalog Pub Date: 02/01/2009
ISBN-13: 9780061341311
ISBN-10: 0061341312
Drawing on previously unavailable material to trace the parallel lives of the Barbie doll and its creator, Ruth Handler, this fascinating biography discusses the latter's origins as a tenth child of Polish-Jewish immigrants. Handler grew up to cofound toy giant Mattel--upending the industry with Barbie, Ken, Hot Wheels, and Disney tie-ins--and later, after being forced out of Mattel, drew on the lessons of her fight with breast cancer to become a respected humanitarian and entrepreneur. (For more on the history of the doll, try M.G. Lord's Forever Barbie: The Unauthorized Biography of a Real Doll.)
Carolyn 101 : business lessons from the Apprentice's straight shooter - Carolyn Kepcher and Stephen Fenichell
Publisher: Fireside
Check Library Catalog Pub Date: 10/05/2004
ISBN-13: 9780743270229
ISBN-10: 0743270223
People familiar with Kepcher's stern demeanor and grim expressions on Trump's reality TV show will be pleasantly surprised by her sense of humor and her solid career advice. There are plenty of "the Donald" stories, but Kepcher's focuses on practical workplace strategies, from behaving and dressing appropriately in everyday situations to managing difficult bosses, handling office romances, firing employees and more. Kepcher serves up information confidently and unpretentiously, drawing on her own experiences, such as her travails with a nightmare boss when she first joined Trump's empire. These anecdotes yield aphorisms ("If your boss is a bully, you're probably stronger than he is"), which in turn add up to the curriculum-like title. Although some of Kepcher's comments about women using their appearances to get ahead may rankle, her suggestions on interview and resume protocol, and on asking for a raise, ring true. Following Bill Rancic's You're Hired (Forecasts, Sept. 27), this second book to emerge from The Apprentice this season manages to do what it needs to do.
-- Publishers Weekly Reviews
Hetty: The Genius and Madness of America's First Female Tycoon - by Charles Slack
Publisher: Harper Perennial
Check Library Catalog Pub Date: 11/01/2005
ISBN-13: 9780060542573
ISBN-10: 0060542578
Though little-known today, Hetty Green drew her fair share of attention as the wealthiest woman in 19th-century America--but is probably remembered better for her frugality than for the business acumen that built her fortune. In Hetty, biographer Charles Slack challenges popular misconceptions about the female tycoon and explores her considerable accomplishments in the world of finance--at a time before women were legally able to vote. He also addresses her personal life, and, in the process, builds a well-rounded picture of a woman who was clearly not the one-note miser she is remembered as.
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